J-Birdie: I rock the lamp shade

Hellz Bellz: “Style Wars” Collection

Posted in fashion, Hellz Bellz, love, new stuff, what the hellz by Jessica on August 12, 2009


I am very proud to present the collection, ‘Style Warriors’ for Fall 2009 Delivery 1, a line of clothing designed to celebrate women who escape the mundane and predictable in every facet of their lives. Drawing upon cross-cultural sophistication, and a diverse, Aztec-inspired color story, ‘Style Warriors’ truly embodies the aspirations of iconoclast women.

Colors present throughout the collection include navy, red, elephant grey and black and each garment’s fabrication is of the highest fidelity. Traditional garments, such as the hoodie, have been give the Hellz treatment; they been transformed into amazine fashion-forward pieces. Unique new silhouettes can be found in the delivery as well, such as the ‘Defensive,’ a woven button up which features cotton plaid w/ ruffle details in the front and a clever slit on it back. The ‘Style Warriors; denim program also features a highly stylized jean, called the ‘Taxi’ which comes in black and indigo vintage washes and features functional padding for added comfort during cold weather.

Great attention to detail, use of color and emphasis on form, function and durability in addition to the powerful, independent, fashion savvy female philosophy that Hellz culminates in a refreshing take on modern fashion: ‘Style Warriors.’
-via What The Hellz?!



stoked!

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